Module code | OBS 212 |
Qualification | Undergraduate |
Faculty | Faculty of Economic and Management Sciences |
Module content | Creating a new product, service or process to market. Comprehensive prototype feasibility and business modelling. Designing business models aligned with the market realm. Value-to-customer building and business efficiency development. Translation of business models into bankable business plans. |
Module credits | 10.00 |
Programmes | |
Prerequisites | OBS 213 |
Contact time | 3 lectures per week |
Language of tuition | Module is presented in English |
Department | Business Management |
Period of presentation | Semester 2 |
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